Global Head of CRM
The Fork(1 month ago)
About this role
Global Director of CRM at TheFork (part of Tripadvisor Group) reporting to the Chief Marketing Officer. The role is a senior marketing leadership position focused on driving sustained, incremental business growth through strategic CRM direction, ensuring cross-market consistency, and supporting a multicultural, Europe-spanning organisation.
Required Skills
- CRM Strategy
- Acquisition
- Activation
- Retention
- Reengagement
- CRM Capabilities
- Playbook Development
- Lifecycle Programs
- Cross-Functional Collaboration
- Team Leadership
+9 more
About The Fork
thefork.comTheFork is an online restaurant discovery and reservation marketplace that lets diners search, read reviews, view menus and book tables in real time across multiple European and international markets. For consumers it highlights availability, special offers and loyalty rewards; for restaurants it provides a bookings and table-management platform with analytics and marketing tools to boost covers and revenue. Operating under local brands (e.g., LaFourchette/ElTenedor) and part of the Tripadvisor family, TheFork connects millions of diners with thousands of restaurants.