Life360

Senior Lifecycle Strategy Manager

Life360(1 month ago)

RemoteFull TimeSenior$140,500 - $204,500Growth Marketing
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About this role

Senior Lifecycle Strategist responsible for defining global customer journey blueprints and programming orchestration logic to deliver personalized, automated member experiences at scale. The role focuses on behavioral engineering, experimentation design, and measuring causal impact on key business outcomes like activation, retention, and monetization. This position partners cross-functionally with Growth, Product, Data Science, and MarTech to evolve systems, governance, and segmentation frameworks.

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Required Skills

  • Lifecycle Strategy
  • Journey Mapping
  • Experimentation
  • Causal Analysis
  • Orchestration
  • Behavioral Engineering
  • Segmentation
  • Personalization
  • Analytics
  • Data Analysis

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Life360

About Life360

life360.com

Life360 is a consumer-focused family safety platform and mobile app that helps families stay connected through real-time location sharing and coordinated alerts. The service offers features like location history, place alerts, driver safety tools (driving reports, crash detection, and roadside assistance), and SOS/emergency response. It’s available as free and premium subscription tiers and also provides telematics and safety services to partners such as insurers and automakers. Founded in 2008 and headquartered in San Francisco, Life360 aims to give families greater visibility and peace of mind.

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