Sr Product Marketing Manager
Point Digital Finance, Inc.(12 days ago)
About this role
Senior Product Marketer role at Point focused on shaping how the company understands homeowners and communicates its Home Equity Investment product and future offerings. The position is highly visible and cross-functional, partnering with Product, Growth, Brand, Design, CX, Sales, and Leadership to define narrative and positioning. It operates in a high-growth, remote-first environment with an emphasis on strategic depth and hands-on execution.
Required Skills
- Product Marketing
- Customer Research
- Segmentation
- Messaging
- Go-To-Market
- Content Strategy
- SEO
- Analytics
- Writing
- Communication
About Point Digital Finance, Inc.
point.comPoint is a fintech company that helps homeowners tap their home equity through Home Equity Investments (HEI) and HELOC products. Its HEI lets homeowners receive cash now in exchange for a share of future home value changes, and its HELOC offers revolving credit—both designed to provide flexible access to equity (offers up to ~$600k) with options that can avoid monthly principal/interest payments or income-verification requirements. Headquartered in Palo Alto, Point positions itself as an alternative to traditional home loans, emphasizing a streamlined digital experience and flexible terms for homeowners.
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