ABM Manager

Kustomer(2 months ago)

RemoteFull TimeManager$116,247 - $153,698 (estimated)Marketing

About this role

The ABM Manager at Kustomer is responsible for developing and executing a modern Account-Based Marketing program aimed at enhancing personalized buying experiences for key accounts in the enterprise segment. Reporting to the Head of Demand Generation, this role involves collaborating with Digital Marketing, Field Marketing, Sales, and BDR teams to create targeted multi-channel campaigns, manage program execution, and leverage data for performance optimization. The ideal candidate will have significant experience in demand generation within B2B SaaS and expertise in ABM and marketing automation tools.

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Required Skills

Account-Based Marketing
Multi-Channel Campaigns
Data Analysis
Strategy Development
Campaign Planning
Asset Development
Budgeting
Cross-Functional Collaboration
Lead Generation
HubSpot

+11 more

About Kustomer

www.kustomer.com

Kustomer is an AI-powered customer service platform designed to streamline and enhance the customer support experience. It combines a comprehensive CRM with omnichannel messaging capabilities, allowing businesses to manage customer interactions seamlessly across various platforms. With a focus on integrating artificial intelligence, Kustomer provides tools for automating responses, empowering agents with relevant information, and offering self-service options for customers. This enables organizations to boost efficiency, satisfaction, and operational performance in their customer support operations.