Lifecycle Marketing Manager / CRM

Verto

2 months ago

3.6 on Glassdoor

London, United Kingdom

Hybrid

Full Time

Manager

0 applicants

View Job Listing

Apply to 100+ jobs

About this role

The Lifecycle Marketing Manager / CRM at Verto is responsible for enhancing lead conversion rates and increasing customer lifetime value through data-driven marketing strategies. This role involves developing lead generation and nurturing journeys, implementing automated campaigns using HubSpot, and conducting A/B testing to optimize customer engagement. Additionally, the manager will analyze customer behavior to inform strategies and collaborate with Sales and Product teams while ensuring data integrity within CRM systems.

Skills

About Verto

www.vertofx.com

Verto is a B2B cross-border payments platform that enables businesses to manage their financial transactions seamlessly across different currencies and countries. The platform offers innovative solutions like multi-currency accounts, currency exchange, and automated expense management, allowing companies of all sizes—from startups to enterprises—to streamline payments, reduce fees, and optimize financial operations. With a focus on regulatory compliance, Verto ensures secure transactions while providing tools for efficient currency and treasury management, aimed at enhancing revenue growth internationally.